Saol wellness was born of the need for a simple way of living - acheiving Balance, Purpose and Connection in our daily lives. The first Saol retreat was launched at the premier Mantra Samui Resort in Koh Samui - offering groups the ultimate relaxation and rejuvenation programs.
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Create a new multi-tiered wellness brand
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Go to market planning to launch the brand in 3 months time
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Website, social asset, content creation
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Brand awareness in local & international markets
objectives.
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17K Impressions in 3 months post-launch
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26% monthly growth rate in brand reach
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200% monthly growth in website traffic
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Media coverage in 2 travel publications
results.
Brand strategy & development
Go to market strategy & management
Social Media Marketing
Influencer Marketing
Partnership Marketing
In under 1-month rize established the Saol brand strategy, identity and full brand book.
Brand identity
In a record 3-months we created the brand and marketing strategy, brand book, website and all social assets and collateral (B2C, B2B).
Go to Market
Developed image library, brand posts, wellness blogs, and copywriting optimized for SEO. As well as kicked-off UGC creation to scale brand.
Content creation
Managed all aspects of digital marketing, including social media, influencer, partner marketing, performance (Meta).